Education
BFA, Graphic Design
UMass Dartmouth · 2021
Studio-intensive focus on typography and interactive storytelling. Culminating thesis built an experiential brand system celebrating queer identity, backed by research and usability testing.
AA, Graphic Design + Art & Web Design Certificate
Bristol Community College · 2019
Accelerated program in HTML/CSS, layout, and photography. Built my first production-ready WordPress theme and discovered how to translate creative direction into front-end builds.
Current Role
Program Promotion Designer
Ocean State Center For Independent Living · Jan 2025
Led the design and development of inclusive, accessible promotional materials for OSCIL’s programs, services, and community initiatives.
- Directed creative strategy across outreach efforts including social media, web, event promotion, and educational materials.
- Produced and edited video content, coordinated photography, and ensured consistent use of OSCIL’s visual identity..
Toolkit: Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere, After Effects, XD), Frame.io, Meta Ads Creative Center.
Previous Positions
Campaign Lead
Multimedia Designer
McGuinness Media & Marketing · Oct 2022 – Dec 2024
Lead creative across national retail, hospitality, and finance accounts—moving between broadcast, large-format environments, social systems, and web launches without losing the throughline of each brand voice.
- Key wins: ran creative for Bally’s Casinos, Brad’s Deals, and regional health systems from kickoff through delivery.
- Systems: built modular social kits that trimmed turnaround by ~40%.
- Direction: oversaw motion edits + color grades via Frame.io and Adobe Libraries.
Toolkit: Photoshop, Illustrator, After Effects, Premiere, XD, Frame.io, Meta Ads Creative Center.
Brand Systems
Graphic Designer
(add)ventures · Feb – Sep 2022
Embedded contractor balancing fast retail sprints with enterprise governance. Ensured every campaign felt intentional across print, video, and interactive touchpoints.
- Highlights: shepherded parallel launch calendars, syncing copy, dev, and account partners.
- Production: prepped press-ready mechanicals and coached vendors through finishing specs.
- Ops: set up Figma libraries so teams could remix approved blocks quickly.
Toolkit: Figma, Creative Cloud, Workfront, Brandfolder, Google Workspace.
Digital Ops
Graphic Designer & WordPress Administrator
Advanced Remarketing Services · Sep 2020 – Sep 2022
Served as the design + web team for multiple automotive donation programs: producing marketing assets, managing WordPress/WooCommerce sites, and translating analytics into action.
- Impact: maintained several WordPress stacks—handling accessibility audits, performance tuning, and content pushes.
- Events: owned trade show experiences from sketch to vendor handoff.
- Automation: built modular email + reporting systems in HubSpot, Klaviyo, and Google Data Studio.
Toolkit: WordPress, WooCommerce, Elementor, HubSpot, Klaviyo, Google Analytics/Data Studio.
Independent Studio
Freelance Creative Partner
Independent Clients · Ongoing
Partner with mission-driven founders and arts organizations on brand launches, campaign refreshes, and digital cleanup projects that need both design chops and calm project leadership.
- Impact: designed launch identities, Shopify themes, and welcome flows for indie retail brands.
- Web: audited WordPress sites for accessibility and documented clean handoffs.
- Ops: provided on-call creative ops from Airtable dashboards to Zapier automations.
Toolkit: Shopify, Webflow, WordPress, Klaviyo, Zapier, Figma, Notion.
Skills
Creative & Content
- Brand strategy, naming, identity systems
- AI-assisted copy + concepting
- Photography, retouching, color grading
- Video editing, motion graphics, sound sweetening
- Print production & vendor coordination
Digital & Product
- UI/UX design, responsive prototyping, FigJam workshops
- HTML/CSS, basic JavaScript, accessibility QA (WCAG)
- WordPress, WooCommerce, Elementor, Gutenberg
- Shopify merchandising, Klaviyo automations
- Analytics via GA4, Data Studio, Looker
Ops & Collaboration
- Project management (Asana, Notion, Airtable)
- Client facilitation & stakeholder presentations
- Marketing automation (Zapier, Make, API hookups)
- Social media strategy & reporting
- Cross-team documentation + design systems